To commemorate Breast Cancer Awareness Month, in October Black Tie Transportation’s chauffeurs will go “Pink Tie” to raise money for breast cancer research.

For every customer who mentions “Pink Tie” at the time of booking a reservation or likes Black Tie on their Facebook page, the company will donate $10 toward the Susan G. Komen Foundation. All chauffeurs will exchange their regular black ties for bright pink ones, so customers can be reminded of the effort.

Last year, Black Tie began this special effort and raised over $1,000. Because it was so popular with clients, chauffeurs and the entire staff, the company decided to make it a regular annual activity.

Those wanting to participate can call 800-445- 0444 to make a reservation, or go to the Black Tie Facebook page at